THE TEAM

The team of Cole Media Inc. is comprised of English and Spanish speaking writers, designers, and communications experts with a wealth of experience in marketing and communications.

Sakina Cole

Sakina Cole

Chief Executive Officer

The team assembled at Cole Media Inc. is led by award winning journalist Sakina Spruell Cole. She is a communications professional specializing in major market print and broadcast. With more than 15 years of communications experience, Ms. Cole has honed her skills in a broad range of media outlets. She has contributed to many publications to include Black Enterprise, Essence, Money and Fortune Small Business. In addition, Ms. Cole is a former reporter/producer for CNBC and CNN. She has a B.A. from Rutgers University and a M.S in Journalism from the Columbia Graduate School of Journalism, where she also completed the Knight Bagehot fellowship in business and economics.

Ms. Cole is constantly increasing her knowledge of the industry and her contacts as she is very active in business communications and journalism organizations such as the Association of Women in Communications, and the National Association of Black Journalists (NABJ), which recently honored Ms. Cole with an award for best business story.

Areaka McFadden

Areaka McFadden

Public Relations Officer, Advisory Board Member

She has been a public relations and event executive for nearly two decades. She has coordinated joint press conferences, photo-ops and press gaggles between presidential cabinet members and heads of state to include the King of Jordan, President of Afghanistan and the Premier of the People’s Republic of China. Her tenacity has afforded her the opportunity to work with three presidential administrations—Clinton, Bush and Obama—on promoting initiatives at the U.S. Commerce Department to increase U.S. exports in foreign markets. Her expertise has taken her around the world to implement communication strategies for U.S. business development missions to Argentina, Brazil, China, France and South Africa.

Mary Brown

Mary Brown

Art Director/Photographer, Advisory Board Member

Her professional experiences include serving as an adjunct lecturer of Adobe Photoshop and the Foundations of Graphic Design at New York City College of Technology, and as associate art director at Black Enterprise magazine. Some of the photo shoots that Mary Brown has organized include cover shoots of Oprah Winfrey and Venus Williams. Through her own lens she has captured model Eva Pigford and entrepreneur Russell Simmons on the red carpet.

Renau Daniels

Renau Daniels

Business Development Officer, Advisory Board Member

She has served in development roles at the National Association for the Advancement of Colored People (NAACP), the Ashley Stewart Stores Community Foundation, the Thurgood Marshall Scholarship Fund, the Earl Graves Ltd., parent company of Black Enterprise magazine and Olmec Toys. She has managed relationships with key executives from firms such as IBM, Coca-Cola, WalMart, Siemans and JP Morgan Chase.

Roberto J.  Bustamante

Roberto J. Bustamante

Communications Associate

Roberto Bustamante ensures that the Hispanic media, both print and broadcast are fully aware of the activities of Cole Media Inc.’s clients. He spent many years as a reporter at El Diario/La Prensa, Noticias del Mundo, and other news media organizations informing his community and benefiting his readers with news to improve their lives. Bustamante has also worked as a consultant in news-media for the United Nations, lending his considerable expertise to the Institute of Training and Research for Women in the Dominican Republic. In 2007, Bustamante was named press advisor for the Peruvian-American National Roundtable (PANR). Bustamante holds bachelors’ degrees from Peru’s National Universities and Higher Journalism Institute and a Master’s degree in Social Science from Long Island University in New York, and a Master degree in Global Affairs from Rutgers University in New Jersey.

Kimberly Prime

Communications Associate

A communications and public relations professional who has worked with companies including Jackson Hewitt Tax Service Inc., Benjamin Moore, Realogy (formerly Cendant), NJ TRANSIT, and Prudential. She began her career as a journalist with The Bergen Record. Member of the International Association of Business Communicators (IABC), Public Relations Society of America (PRSA), and Alpha Kappa Alpha Sorority, Inc.

Cassandra Jennings

Cassandra Jennings

Human Resources Officer, Advisory Board Member

She provides oversight and management of Human Resources function for the organization which includes recruitment, retention, mobility, compensation, benefits and employee relations. She has held recruitment roles at Avaya, LGS Innovations and JP Morgan Chase.